Creative Strategy Framework session - 5/11/2025
This won’t be your typical session where we dryly dissect frameworks. This gathering is for those who truly enjoy exploring the fundamentals — different schools of thought, varied perspectives on what really matters when we think about consumers, whether it’s understanding their behavior & attitudes or their memory networks. We’ll also look at the real authors behind popular models and frameworks, how to evolve static structures into more fluid ones, and what we lose when such knowledge fades or gets distorted.
Yes, we’ll walk through the key findings from my research — the top 5 most popular and frequently used frameworks in creative strategy and case studies. But more importantly, we’ll explore how to level up your thinking with practical, applicable tools you can use right away.
And yes, I firmly believe that everyone needs more tools in their creative and strategic toolbox — not to rely on them blindly, but to better understand the thinking process behind them. You can skip the tools later, once you’ve learned how to truly integrate them into your daily work. But until then — you need a blueprint to build on 🦄✨
⭕️ What's on the menu? 🔍📚
- TOP 5 most commonly used Creative Strategy Models (survey findings)
- Linear planning vs non-linear & cyclical planning
🚀🏄♀️ Date: Nov 5, 6 pm, CET
🚩 Duration: 1,5 hours (including Q&A part)
After the session, you will receive a recorded video of the session and the presentation.
Following the last sessions, I got some excellent feedback:
🔶 "Your slides had a lot of rationales, not only big, beautiful words." - Kimberly
🔶 "Just wanted to thank you for this fantastic workshop. Enjoyed a lot the content you put together. Great job! Thank you! I know how much work and energy is needed to build this." - Ernesto
🔶 "I can only underline what has been said so far: It is really precise, boiled down to the essential messages, and has no fluff – I loved it! 🚀🚀 Great work!" - Erika
🔶 "Baiba, it was super insightful" - Kate
Don't miss out! 🚀🔥
Cheers,
Baiba
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